So last week, Yahoo! kicked off its $100 million dollar ad campaign. They're running these ads on television, and all over the internet. It has been a long time since Yahoo! ran television commercials. So far the commercials can only be seen in the US. They will be hitting Canada some time next year.
Interesting side note about the first commercial below. They hired the dance choreographer from Slumdog Millionaire to do the Indian dance sequence.
And yes, they kept the yodel.